Mobile internet provides access to
an abundance of circumstantially appropriate information available on the World
Wide Web on numbers of mobility devices across multiple wireless networks.
Smartphones, featurephones, Tablets or mobile broadband modems can take
advantage of mobile data services for web surfing, emails, video and music
streaming, file download and upload, and mobile applications amongst others.
Due to growing mobile device usage and busy lifestyle of consumers, need of
internet on-the-go has become essential.
The report begins with
‘Introduction’ section covering overview of mobile internet which provides
basic idea of the technology, evolution of mobile network and internet and a
brief comparative study of various mobile internet delivery technologies.
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The ‘Mobile Internet Market
Overview’ section emphasizes on global & domestic market state of mobile
data services. Global overview features various qualitative and statistical
information including mobile broadband subscription, region-wise split of the
same, top countries in terms of mobile internet adoption and other related
information. India overview segment is accompanied by information such as
wireless data subscriber base, market valuation, quarterly subscriber base,
service provider-wise subscriber base and other similar information.
It is followed by ‘Drivers &
Challenges’ section elaborating the major furtherance & impediments for
mobile internet adoption in India. Both the ‘drivers’ and ’challenges’ are
equally stressed upon to provide clear idea regarding the probable obstacles
and rewards in the line of business and help vendors take necessary measures.
Next the recent developments and
prominent trends in the market are captured under ‘Market Trends’ section.
In the ‘Mobile Internet Players’
section, the key mobile internet service providers are profiled. It consists of
information such as corporate & business highlights covering operational
& recent information regarding each company’s contact information,
location, key product and service offerings and key contacts for each of the
players. It also provides financial performance for a period of time including
revenue and profit, key ratios, financial summary and key financial performance
indicators. Key business segment and key geographic segment for each player are
provided as well to provide further clear idea regarding the companies.
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The report progresses further with
‘Market Opportunities’ section where relevant areas for mobile internet are
elaborated. Each of the opportunity areas are accompanied by statistical data
for concise analysis. The section also includes a SWOT Analysis of the market.
The report continues with the
section ‘Strategic Recommendation’ which is derived after a comprehensive
analysis of the market state & scope. It suggests key strategic moves which
can help enhance and accelerate adoption of STB in India.
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